Best Practices for Podcast Interviews
You’ve been invited to be a guest on a podcast, how exciting! Being interviewed on podcasts is a great way to highlight you and your brand in a fun, personal, and interactive way. Podcasts also have engaged and active listeners who may differ from your regular market, so it’s a great way to broaden your […]
6 Ways to Prep Your Business for PR Success
You want to take your business to the next level and think that public relations (PR) can help you get there. First, you’re right! But before you hire a PR firm there’s some prep work you need to do to make sure you get the most out of the relationship and both of your time. […]
5 Ways PR Will Increase Your ROI
Increasing marketing ROI is paramount for any organization. Yes, it’s true you have to spend money to make money as the old saying goes, but the reality is you have to quantify the impact of those dollars or risk not just losing your marketing budget, but negatively impacting your organization overall. While in some areas […]
3 Business Mistakes for PR Entrepreneurs to Avoid
Whether you’re starting a public relations business or are a PR entrepreneur already, you likely already know this type of work is not for the faint of heart. Both the PR industry and being an entrepreneur! When success feels like it’s riding on your shoulders alone, getting advice from someone who’s been there, done that […]
San Antonio’s Top Influencers and How They Can Help Your Lifestyle Brand
Influencers have become an essential part of public relations strategy, not just for large brands, but for EVERY brand. In fact, the influencer industry is worth $5 to $10 billion according to Social Media Today which is even more amazing because the word itself was just added to the Merriam-Webster Dictionary in 2019. But, regardless […]
Case Studies in Cause Marketing: 3 Examples of How To Do It Right
Cause marketing is becoming more and more popular among brands. Yes, because they want to do good in the world, but there are also a number of other benefits as well. However, for maximum impact (for your brand and your cause) there are some things you need to keep in mind. Check out these three […]
What Crisis Management Is and Why You Need a Publicist ASAP
Crises happen so often in the business world that there’s an entire subset of public relations devoted to them known as crisis management. Given that how you respond to a crisis can either boost your brand or damage it significantly, crisis management is as essential to your business as the Keurig your team relies on […]
R Publicists Favorite Things 2021!
As publicists, writers, idea sourcers, word weavers, and people who like to stay ahead of trends, we are all about the season of gifting and making lists. In fact, some may call us experts! Plus, who doesn’t love to get some presents? This year we chose things that are all under $100 and […]
So You Think You Need PR?
So You Think You Need PR? What Does That Really Mean and What Are You Signing Up For? You’re an entrepreneur, a start-up, a small business, or a non-profit and you’ve been told you need PR to take your brand to the next level. But what exactly is PR? And if you enlist these kinds […]
R Public Relations Firm has been recognized among the 10 best Public Relations Firms in Austin, New York and San Antonio in 2021 by DesignRush Marketplace.
After evaluating and analyzing RPR’s performance with some of the most prominent brands in the US, the online platform gave the company a spot among the most reputable agencies in San Antonio. R Public Relations (RPR) was founded in 2008 by Emily Reynolds Bergh, an experienced and seasoned publicist who has worked with top name […]
